Pay Per Click (PPC) Agency
High-performance PPC campaigns engineered to maximize ROI and drive scalable, measurable business growth.
We build paid advertising campaigns that are clear, focused, and built to perform. From day one, you'll have a strategy designed to reach the right audience, creative that drives action, and full visibility into what's working.
For businesses ready to turn ad spend into predictable growth.
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Paid Advertising That Actually Pays Off
Close the Loop Between Online Ads and Offline Sales
At H and Co, we help you close the loop between paid media campaigns and offline sales by integrating your CRM, point-of-sale system, and booking tools directly with your PPC platforms. Every phone call, in-store purchase, or VIP client walk-in can be connected back to the exact keyword, audience, and message that drove it.
Search Ads
Text-based ads that appear at the top of Google or Bing search results when someone searches for keywords related to your products or services.
Shopping Ads
Designed specifically for e-commerce businesses, shopping ads display product images, prices, and details directly in search results.
Display Ads
Visual ads (banners, images, HTML5) that appear across a network of websites, apps, and YouTube placements through the Google Display Network.
Social Media Ads
Paid advertisements on platforms like Facebook, Instagram, TikTok, LinkedIn, and Pinterest. These can include images, videos, carousels, and lead forms.
More Ad Types
Types of PPC Advertising We Excel At
Pay-per-click (PPC) advertising covers a wide range of formats and platforms. We develop PPC strategies based on your business goals, customer behavior, and budget.
Remarketing Ads
Targeted ads shown to users who have previously visited your website or engaged with your content but haven't yet converted.
Performance Max Campaigns
A fully automated campaign type by Google that serves ads across Search, Display, Shopping, YouTube, Gmail, and Discover using real-time machine learning.
YouTube Ads
Video ads that run before, during, or after YouTube content. Formats include skippable, non-skippable, and in-feed video placements.
Intent-Based Targeting
Reach people actively looking for what you offer with search ads shown to users with high intent—making them more likely to take action.
Why PPC Advertising Is More Effective Than Other Ad Types: It's measurable, scalable, and designed to generate real business outcomes—not just impressions.
Immediate Visibility and Results
PPC ads can drive traffic and conversions from the moment your campaigns go live. Whether you're launching a new product, entering a new market, or simply want to generate leads quickly, PPC gives you instant exposure.
Total Transparency, Smarter Decisions, Better ROI
Every click, impression, and conversion is tracked. This gives you clear visibility into what's working and what isn't—allowing for faster optimizations and smarter decision-making.
Reach Customers Who Are Ready to Act
Search-based PPC advertising reaches people actively looking for what you offer. Unlike display or interruption-based ads, search ads are shown to users with high intent.
Scalable Campaigns That Grow With Your Business
Whether you're spending $5,000 a month or $50,000, PPC can scale with your business. You can test new markets, new messaging, or new products in real-time.
What You Should Know About PPC Advertising to Be Successful
Creative and Copy Matter More Than Ever
Especially on visual platforms like Meta, TikTok, or YouTube, your ad creative has a direct impact on performance. Strong messaging can reduce your costs and increase conversions.
Tracking Is Essential
Precise targeting is important, but even the best targeting won't convert if your landing page doesn't align with user expectations. Your website must be fast, mobile-friendly, and clearly communicate your value.
Targeting Alone Isn't Enough
Search-based PPC reaches people actively looking for what you offer, but you need the full picture—from click to conversion—to optimize effectively.
Data Delays and Privacy Changes Are Real
With new privacy restrictions, data doesn't always flow perfectly. That's why it's critical to implement server-side tracking and use first-party data wherever possible.
Other Paid Ads Services
Paid Social Media Advertising
With social media advertising, you get laser-focused targeting that puts your brand in front of the right people at the right time—turning awareness into action instantly.
Paid Social MediaProgrammatic Advertising
With programmatic advertising, you get access to premium inventory, real-time bidding, and hyper-targeted placements across the web.
Stay tuned for updatesFAQ
Frequently Asked PPC Questions